services

Spoken Identity Workshop™

The Spoken Identity Workshop™ is the first step in my process. In this workshop, I guide you through the process of deeper self-discovery; helping you get clear on who you are as a brand, who you exist for, what you stand for, and why that matters in the world.

The brands that impact society are clear on these convictions. Having this kind of clarity for your brand establishes a compelling and exciting purpose and can transform your brand into a movement; the kind that customers love to buy from and employees hate to leave.

brandbook_1.jpg

BrandBook®

Employees, teams, and companies do their best work when they know why they’re doing it and who they’re doing it for. The BrandBook® is your brand in words: who you are, the value you offer your customers, and why it matters in your communities. This clear and complete understanding of your brand makes your marketing plans more effective, your teams healthier and more productive, and your work more meaningful for all involved.

CultureShift™

Toxic or unhealthy work cultures can be detrimental to a company. Through my CultureShift™ team session and consultative process I use the BrandBook® to reengage and reenergize your teams - establishing common ideals and common direction that resurrects passion and purpose within your teams.

Meet Justin

Justin is a dedicated strategist, planner, and copywriter who partners with companies to tackle their most challenging business and cultural issues. He believes that while multiple solutions may exist for any given problem, effective strategy involves discerning the optimal one.

At Citizen+Co., Justin focuses on building brands that positively impact society. Recognizing that identity drives consumer choices, he helps brands align with the values and progress their audiences seek. His approach ensures that brands are not only recognized but also trusted and believed in by consumers.

Justin's portfolio showcases collaborations with various brands, reflecting his commitment to creating meaningful connections between businesses and their customers. He is passionate about building brands that customers love to buy from and employees hate to leave.

He is also a founding member of Experts Circle.